Ministry of Commerce readies for World Consumer Rights Day

11/03/2024

Every year on March 15, the consumer movement and other influential actors come together to celebrate World Consumer Rights Day to raise global awareness on consumer rights, protection and empowerment. Consumers International is proud to coordinate the day through a multi-stakeholder approach which unites our 200 Members, international organisations, government, business and civil society.

This year, Consumers International has selected ‘Fair and responsible AI for consumers’ as the theme for World Consumer Rights Day 2024.

About the theme

Last year, breakthroughs in generative AI took the digital world by storm. Thanks to the release of chatbots that appear to mimic human conversation, millions of consumers are already using generative AI in their daily lives. The technology is set to have an enormous impact, in the way we work, create, communicate, gather information and much more.

There is real opportunity here. Used properly, generative AI could enhance consumer care and improve channels of redress. However, it will also have serious implications for consumer safety and digital fairness. With developments taking place at breakneck speed, we must move quickly to ensure a fair and responsible AI future.

This year, World Consumer Rights Day will highlight concerns like misinformation, privacy violations, and discriminatory practices, as well as how AI-driven platforms can spread false information and perpetuate biases.

Generative AI Dialogue and Debate Series

During the week of World Consumer Rights Day 2024, 11 - 15 March, Consumers International will host a Generative AI Dialogue and Debate series.

This series of virtual events will bring together our network of global consumer advocates with leaders in AI development, deployment and policy.

We will ask tough questions around the pressing consumer concerns generative AI presents and build the foundations for genuine transparency and trust.

What measures are needed to protect consumers against deep fakes and misinformation?
How do we ethically navigate the collection and use of consumer data?
Who is responsible when a person is harmed by generative AI?

More information will be announced shortly. Keep an eye on this page and follow us on Twitter, Facebook, and LinkedIn for information on how to register.

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